Rick Berman is a mensch. We have used this book to help train and develop our new sales agents with little to no experience in the car business. This book can give anyone some insight and basic car knowledge. We find it to be very useful for our training. I hope he writes more!
Reviewed in the United States on March 3, 2023
Great quick read on the inside of the car business. Spot on.
Reviewed in the United States on July 10, 2022
Great read, grasshopper or veteran!
Reviewed in the United States on April 9, 2018
Great great read for anyone in or thinking of getting in the car business!!! I have been in 25 years and wish everyone would pick this up for some truth and laughs.
Reviewed in the United States on September 5, 2018
Informative fun and right to the point.
Reviewed in the United States on December 17, 2017
Loved the book. It's a great read!
Reviewed in the United States on December 13, 2017